Marketing - Customer Experience Specialist

YOUR BENEFITS

Our benefit package includes:

• Starting at 4 weeks PTO per year
• 401(k) and a company match
• Profit Sharing Medical + Company HSA contribution
• Wellness Program
• Dental
• Vision
• Life Insurance
• Disability
• 6 Weeks Parental Leave
• Long term care insurance
• Tuition reimbursement
• Employee Resource Groups
• On-Site Café
• On-Site Gym

Pay: $60,000-80,000 + profit sharing

Position Objective:

Responsibilities:

Customer Experience – 35%

• Help lead the cross functional customer experience team for the home finishing division.
• Analysis NPS data and provide monthly reports to leadership and CX team
• Analysis NPS & VOC (voice of customer data) to identify trends, themes and areas for improvement across the customer journey
• Analysis NPS & VOC data and pull various data reports and presentations as specific topics and project arise.
• Lead and project manage CX specific initiatives and projects, working cross-functionally when needed.
• Development of content for CX including video shorts, images and graphics (utilizing Canva & iPhone editing program)

Digital Marketing  - 35%

• Update website content as needed across the entire website including projects, homepage, and products.
• Management of Shopify product catalog ensuring product data consistency and accuracy including copy, images, and pricing
• Work with vendors on website plugin including Wavia and Bazaarvoice
• Coordinate and work with agency and Digital Marketing Manager to make SEO updates to all sites
• Work with Digital Marketing Manager to set email content calendar and plan
• Create, send, and report out KPIs on email program
• Execute Wagner+  program including product pages on website and emails workflows to improve users experience and management of QR code system.
• Develop monthly AI-focused articles that showcase how Wagner products integrate into user prompts and real-world AI use cases.

Retailer Support/Marketing – 20%

• Manage process and execution of all off-shelf displays working both with external vendors and internal teams
• Request bids, negotiate rates with external vendors on all POP & Off-Shelfs elements for retailers
• Ordering, maintaining and developing all merchandising elements at key retailers
• Assist in reporting on retailer advertising campaigns as needed.
• Uploading and updating product detail pages across Wagner retailers insuring consistent messaging and best practices.

Other Marketing – 10%

• Assist with social media accounts as needed with Brand Marketing Specialist (may include weekends)
• Assist with other projects as requested
• Keep up to date with relevant marketing tactics and tools
• Support evolving e-commerce strategy

Relationship To Others:

Dimensions of Position:

This role independently analyzes and communicates insights from NPS and customer experience data, identifying key trends and opportunities for improvement. It helps guide and motivate cross‑functional teams to elevate overall customer satisfaction and drive NPS growth. With a focus on digital marketing, the position supports and manages key website elements while also overseeing purchasing decisions for corrugate and printed materials used in retail environments.

Qualifications:

Education and Experience

Minimum 2-5 years marketing experience, project management, data analysis skills and understanding of email marketing or an equivalent combination of education, training, and experience as determined by the hiring manager and Human Resources.

Preferred Qualifications:

Bachelor’s Degree in Business, marketing communications related field is desired

Knowledge, Skills, and Abilities

• Working knowledge of Microsoft based software: word, excel, PowerPoint
• Canva skills preferred but not required
• Experience with HubSpot, Shopify, Wavia or Bazaarvoice preferred but not required
• Excellent verbal, written and interpersonal communication skills
• High attention to details along with flexibility, proactive approach
• Project management and ability to work on multiple things at the same time.
• Possess excellent speaking ability conveying information effectively to others.
• Good critical thinking skills to use logic and reason to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
• Must be able to work independently

Working Conditions

Work is performed in a standard or home office environment which requires occasionally lifting articles such as file boxes or heavier materials with help from others and/or lifting and carrying light objects frequently. A job in this category may require walking or standing to a significant degree or may involve sitting most of the time with long periods of computer work and phone usage. This position is hybrid, averaging 2 days per week in the office.

Wagner is dedicated to the ongoing journey of equity, diversity and inclusion. We're proud to be an equal opportunity employer, and committed to building a workplace where everyone feels welcome, valued, and empowered to be themselves. We don’t discriminate based on race, color, national origin, religion, gender, gender identity, sexual orientation, age, disability, veteran status, or any other characteristic protected by law. We encourage you to be your authentic self and share your unique perspectives. If you require any accommodation throughout the hiring process, please let us know how we can assist you.